Responsibilities—We all have them; most of us have more than we’d like. That doesn’t change the reality that, sooner or later, we all have to (1) up to them. But perhaps it does explain our (2) to add to the ever-growing list. There’s already so much to ’do in a day, why tack on an (3) burden
Unfortunately, it’s this kind of defeatist mentality (4) keeps people from enhancing their lives through proper (5) and exercise. Here is the salient point, though: The health and fitness benefits you’ll derive from (6) the necessary work are worth whatever sacrifices you must make (7) the way. I can’t count how many times I’ve heard the same (8) . Each time, I always give the same response: Yes, I say, working out is work. So is taking the (9) to eat right. (10) yourself on the couch or having drinks with friends after work is a lot easier than exercising, and hitting the McDonald’s drive-thru takes a lot less time than cooking a (11) at home. But channel surfing, margaritas and a Quarter Pounder With Cheese aren’t going to produce some of the things worth having—a low cholesterol level or the (12) to go shirtless on the beach. Those benefits demand a (13) effort. I’m not saying you should eschew the (14) night on the town or gourmet meal at a five-star restaurant. Both have their (15) and are components of a well-rounded life. I’ve enjoyed my (16) of revelry and fine (17) and look forward to those special opportunities to experience more of the good life. But I’ve managed to find a balance between those (18) pleasures and a permanent (19) to a regular workout and a healthy diet. Because, (20) , it is the latter that will have a lasting improvement on the overall quality of my life.

(9)()

A:chance B:effort C:time D:interest

People need to be active to be healthy. Our modern lifestyle and all the conveniences we’ve become used to have made us keep a long time sitting, such as sitting around in front of the TV or the computer, riding in the ear for even a short trip to the store and using elevators instead of stairs. That’s dangerous for our health. Physical inactivity is as dangerous to our health as smoking!
Add up your activities during the day in periods of at least 10 minutes each. Start slowly...and build up. If you’re already doing some light activities move up to more moderate ones. A little is good, but more is better if you want to achieve health benefits.
Scientists say accumulate 60 minutes of physical activity every day to stay healthy or improve your health. Time needed depends on effort—as you progress to moderate activities, you can cut down to thirty minutes, four days a week.
Physical activity doesn’t have to be very hard to improve your health. This goal can be reached by building physical activities into your daily routine. Just add up in periods of at least ten minutes each throughout the day. After three months of regular physical activity, you will notice a difference—people often say getting started is the hardest part.

Time needed for physical activity depends on( )

A:health B:effort C:money D:creation

People need to be active to be healthy. Our modem lifestyle and all the conveniences we’ve become used to have made us sitting much of the time - and that’s dangerous for our health. Sitting around in front of the TV or the computer, riding in the car for even a short trip to the store and using elevators instead of stairs, all contribute to our inactivity. Physical inactivity is as dangerous to our health as smoking!
Add up your activities during the day in periods of at least 10 minutes each. Start slowly ... and build up. If you’re already doing some light activities move up to more moderate ones. A little is good, but more is better if you want to achieve health benefits.
Scientists say add up 60 minutes of physical activity every day to stay healthy or improve your health. Time needed depends on effort - as you progress to moderate activities, you can cut down to thirty minutes, four days a week.
Physical activity doesn’t have to be very hard to improve your health. This goal can be reached by building physical activities into your daily routine. Just add up in periods of at least ten minutes each throughout the day. After three months of regular physical activity, you will notice a difference - people often say getting started is the hardest part.
(From Handbook for Canada’s Physical Activity Guide to Healthy Active Living p. 4. Canadian Society for Exercise Physiology, Ottawa, Ontario, 1998)

Time needed for physical activity depends on( )

A:health B:effort C:money D:kinds of activities

People need to be active to be healthy. Our modem lifestyle and all the conveniences we’ve become used to have made us sitting much of the time - and that’s dangerous for our health. Sitting around in front of the TV or the computer, riding in the car for even a short trip to the store and using elevators instead of stairs, all contribute to our inactivity. Physical inactivity is as dangerous to our health as smoking!
Add up your activities during the day in periods of at least 10 minutes each. Start slowly ... and build up. If you’re already doing some light activities move up to more moderate ones. A little is good, but more is better if you want to achieve health benefits.
Scientists say add up 60 minutes of physical activity every day to stay healthy or improve your health. Time needed depends on effort - as you progress to moderate activities, you can cut down to thirty minutes, four days a week.
Physical activity doesn’t have to be very hard to improve your health. This goal can be reached by building physical activities into your daily routine. Just add up in periods of at least ten minutes each throughout the day. After three months of regular physical activity, you will notice a difference - people often say getting started is the hardest part.
(From Handbook for Canada’s Physical Activity Guide to Healthy Active Living p. 4. Canadian Society for Exercise Physiology, Ottawa, Ontario, 1998)

Time needed for physical activity depends on()

A:health B:effort C:money D:kinds of activities

Most men and women pass through life without ever considering or criticizing (1) their own conditions or those of the world at large. They find themselves born into a (2) place in society, and they accept what each day (3) , without any thought beyond what the immediate present requires. They seek the (4) of the needs of the moment, without much forethought, and (5) thinking that by sufficient effort the conditions of their lives (6) be changed. A certain percentage, guided by personal (7) , make the effort of thought and will which is necessary to place themselves among the more (8) members of the community; but very few among these are seriously concerned to secure for all the advantages which they seek for (9) . Only a few rare and exceptional men have that kind of love toward (10) at large that makes them unable to endure patiently the general mass of evil and suffering, (11) of any relation it may have to their own lives. These (12) , driven by sympathetic pain, will seek for some new system of society by which life may become richer, more full of (13) and less full of preventable evils (14) it is at present. But in the past such men have, as a rule, failed to interest the very victims of the injustices (15) they wished to remedy.

A:effort B:decision C:career D:ambition

AIDS AIDS is Acquired Immune Deficiency Syndrome. The human immunodeficiency virus (人类免疫缺损病毒)called HIV is believed to cause AIDS. There is no cure. People who get the disease will die. AIDS itself does not kill. However, it attacks and destroys the body’’s defense system that fights against infection. When this happens, a person has little ability to fight off many other diseases including pneumonia(肺炎), cancer and tuberculosis (结核病). A new study says the number of women in the United States with AIDS has increased sharply. The study says AIDS is increasing faster among women than among men. Eighteen percent of AIDS patients are women. This is almost 3 times the rate 10 years ago. Most women get the AIDS virus from having sexual relations with men. Pregnant women with the disease can pass it to their babies. The effect of AIDS in America is greatest in large cities. AIDS is the leading cause of death among all people in 79 cities. It is the leading cause of death among women in 15 cities. These include New York City and Miami, Florida. Doctors in the United States first noted AIDS 14 years ago in homosexual (同性恋的)men in New York and California. In the United States AIDS spread first among homosexual men. Then it appeared in people who shared needles to put illegal drugs into their blood. It also appeared in people who had received infected blood products at hospitals. The AIDS virus is spread through the exchange of infected blood or body fluids released during sexual activity. It is also spread by having sexual relations with someone who has the virus. And it is spread by sharing drug needles that have infected blood on them. AIDS has affected several famous American athletes. Two years ago, former tennis player Arthur Ashe died of the disease. At about the same time, former basketball player Magic Johnson announced that he has the AIDS virus. The most recent athlete to be affected is Gregory Louganis. Louganis won a number of gold medals in Olympic diving competition. He announced on television that he has AIDS. President Clinton met with Louganis and praised him for discussing his sickness. Mr. Clinton said it is important to educate the public. Activists have succeeded in educating Americans about AIDS and the people who have it. They also have been urging the federal government to increase efforts to find a cure for AIDS. Scientists first identified the virus that is believed to cause AIDS in 1983. Many of them then thought they could produce an anti-AIDS vaccine(痘苗). Such a medicine could be given to people to protect against the disease. However, scientists at American government agencies, universities and drug companies have failed to produce an anti-AIDS vaccine. But they are continuing effort to find better treatments for a cure. Have scientists produced an ant-AIDS vaccine?

A:Yes, they did in 1981 . B:Yes, they did in 1983. C:No. And they have given up the effort. D:Not yet, but they are continuing effort to find better treatments for a cure.

The Marketing Mix

Marketing is a total system of business activites designed to plan, price, promote, and distribute want-satisfying products to target markets to achieve organizational objectives. This definition implies that the entire system of business activitiis should be customer-oriented, and a marketing program should start with an idea about a new product and should not end until the customer’s wants are completely satisfied, which may be sometime after the sale is made.
The combination of the four primary elements that comprise a company’s marketing program is termed the marketing mix. The design, implementation, and evaluation of the marketing mix constitute the bulk of a firm’s marketing effort.
The four elements of the marketing mix are.
·Product—Managing the product ingredient includes planning and developing the right goods and/or services to be marketed by the company. Strategic decisions are also needed for changing existing products, adding new ones, and taking other actions that affect the assortment(分类) of products carried. Strategic decisions are also needed regarding branding, packaging, and various other product features.
·Price—Management must determine the right base price for its products. It must then decide on strategies concerning discounts, freight (货运) payments, and many other price-related factors.
·Distribution—Even though marketing intermediaries(中介)— primarily wholesalers and retailers are largely a noncontrollable environmental factor, an executive has considerable latitude when working with them. Management’s responsibility is to select and manage the trade channels through which the products will reach the right market at the right time and develop a distribution system for physically handling and transporting the products through these channels.
·Promotion—Management needs to inform and persuade the market regarding a company’s products. Advertising, personal selling, sales promotion and publicity are the major promotional activities.
The four ingredients in the marketing mix are interrelated; decisions in one area usually affect actions in the others. Each of the four also contains countless variables. A company may market one item or several—related or unrelated. The item may be distributed through wholesalers or directly to retailers, and so on. Ultimately (最后) ,from the multitude of variables, management must select the combination that will best adapt to the environment, satisfy target markets, and still meet marketing and organizational goals.
Which of the following statements is the intended meaning of the last sentence in the second paragraph ______

A:The design, implementation, and evaluation of the marketing mix combine most part of a firm’s marketing effort. B:The bulk of a firm’s marketing effort consists of the design, implementation, and evaluation of the marketing mix. C:The design, implementation, and evaluation of the marketing mix are composed of most part of a firm’s marketing effort. D:The bulk of a firm’s marketing effort makes up the design, implementation, and evaluation of the marketing mix.

AIDS AIDS is Acquired Immune Deficiency Syndrome. The human immunodeficiency virus (人类免疫缺损病毒)called HIV is believed to cause AIDS. There is no cure. People who get the disease will die. AIDS itself does not kill. However, it attacks and destroys the body’’s defense system that fights against infection. When this happens, a person has little ability to fight off many other diseases including pneumonia(肺炎), cancer and tuberculosis (结核病). A new study says the number of women in the United States with AIDS has increased sharply. The study says AIDS is increasing faster among women than among men. Eighteen percent of AIDS patients are women. This is almost 3 times the rate 10 years ago. Most women get the AIDS virus from having sexual relations with men. Pregnant women with the disease can pass it to their babies. The effect of AIDS in America is greatest in large cities. AIDS is the leading cause of death among all people in 79 cities. It is the leading cause of death among women in 15 cities. These include New York City and Miami, Florida. Doctors in the United States first noted AIDS 14 years ago in homosexual (同性恋的)men in New York and California. In the United States AIDS spread first among homosexual men. Then it appeared in people who shared needles to put illegal drugs into their blood. It also appeared in people who had received infected blood products at hospitals. The AIDS virus is spread through the exchange of infected blood or body fluids released during sexual activity. It is also spread by having sexual relations with someone who has the virus. And it is spread by sharing drug needles that have infected blood on them. AIDS has affected several famous American athletes. Two years ago, former tennis player Arthur Ashe died of the disease. At about the same time, former basketball player Magic Johnson announced that he has the AIDS virus. The most recent athlete to be affected is Gregory Louganis. Louganis won a number of gold medals in Olympic diving competition. He announced on television that he has AIDS. President Clinton met with Louganis and praised him for discussing his sickness. Mr. Clinton said it is important to educate the public. Activists have succeeded in educating Americans about AIDS and the people who have it. They also have been urging the federal government to increase efforts to find a cure for AIDS. Scientists first identified the virus that is believed to cause AIDS in 1983. Many of them then thought they could produce an anti-AIDS vaccine(痘苗). Such a medicine could be given to people to protect against the disease. However, scientists at American government agencies, universities and drug companies have failed to produce an anti-AIDS vaccine. But they are continuing effort to find better treatments for a cure. Have scientists produced an ant-AIDS vaccine?

A:Yes, they did in 1981 . B:Yes, they did in 1983. C:No. And they have given up the effort. D:Not yet, but they are continuing effort to find better treatments for a cure.

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