The big UK grocery retailer TESCO is testing a database which knows when you like to shop, what’s on the list and how much you are likely to spend. It also knows that three-quarters of a store’s total profits comes from its top 10% of customers.
Data mining—the intensive analysis of statistics—is being combined with micro-marketing—the targeting of small groups of consumers—to cause big changes in the way we spend. The U. S. retailer Wal-Mart now mails out to customers personalised weekly shopping lists with prices, together with a list of little temptations for their taste, budget and stage in life.
These developments may have profound effects on the way we bank as well on the way we shop. In perhaps six months a customer will be able to arrive at a supermarket, pick up a bar code reader and wander about the shop, clicking on to whatever he or she wants to buy that week. A member of staff will take the bar code reader, use it to deliver the goods from the warehouse, while the customer goes off for a coffee or to have their hair clone.
A 3D body scanner will come into use within a few years. A customer who stands partially clothed in a small room for about 10 seconds, can have his physical stature mapped to an accuracy of 1 millimeter. Then he or she can shop from home, with a television remote control device, flicking through the latest catalogue of offerings from a retailer.
Fancy that outfit for yourself A click of the button, and there you are, on the television screen, wearing it. Like to see it in another color Click. Just got to have it Another click to call up the Internet banking connection, and you have bought and paid for it, and a courier will deliver tomorrow.
The revolution does not stop there. Mr. Treleaven, an expert in artificial intelligence and so- called neural networks, can tie together your current preferences, sprinkle with a little knowledge of how you are likely to age and predict your spending patterns for the rest of your life.
Is it too intrusive—an invasion of privacy "In fact just the opposite," says Mr. Treleaven. "People welcome the chance to be given valuable assistance in some of the humdrum chores of our time, and avoid being targeted by the irritations of intrusive advertising. The store owner will become the friend who gives valuable information to you.
The future customer will perhaps be able to ______.

A:select goods electronically and have them delivered B:click on what he wants and take it home right away C:wander in the market and read the bar code D:do shopping and have coffee at the same time

Directions:
Read the following text. Choose the best word(s) for each numbered blank and mark A, B, C or D on ANSWER SHEET 1.

A:story B:wander C:arrow D:play

Something Men Do Not Like to Do
Eric Brown hates shopping. "It’s just not enjoyable to me," said the 28-year-old. Chicago man who was carrying several shopping bags along the city’s main street, Michigan Avenue. "When I’m out (1) , I basically know what I want to get. I rush in. I buy it. I (2) ."
Common wisdom says that guys hate to shop. You can ask generations of men. But people who study shopping say that a number of social, cultural and economic factors are now (3) this "men-hate-to-shop" notion.
" (4) social class, ethnicity, age — men say they hate to shop," says Sharon Zukin, a City University of New York sociology professor. "Yet when you ask them deeper questions, it turns out that they (5) to shop. Men generally like to shop for (6) , music and hardware. But if you ask them about the shopping they do for books or music, they’ll say ’Well that’s not shopping. That’s (7) .’" In other words, what men and women call "buying things" and how they approach that task are (8) . Women will (9) through several 1,000-square-metre stores in search of the perfect party dress. Men will wander through 100 Internet sites in search of the (10) digital camcorder. Women see shopping as a social event. Men see it as a mission or a (11) to be won.
"Men are frequently shopping to win," says Mary Ann McGrath, a marketing professor at Loyola University of Chicago. "They want to get the best deal. They want to get the best one, The last one and if they do that it (12) them happy."
When women shop, "they’re doing it in a way where they want (13) to be very happy," says McGrath. "They’re kind of shopping for love."
In fact, it is in clothing where we see a male-female (14) most clearly. Why, grumble some men, are all male clothes navy, grey, black or brown But would they wear Light green and pink
"These days, many guys wear a sort of uniform", says Paco Underhill, author of Why We Bye, "It’s been hard for them to understand what it means to be fashion-conscious in a business way. It becomes much, much easier if you (15) your range of choices."
grumble n. 抱怨，发牢骚
ethnicity n. 种族特点
camcorder n. 摄像放像机

A:wander B:go C:walk D:run

Eric Brown hates shopping. "It’s just not enjoyable to me," said the 28-year-old Chicago man who was carrying several shopping bags along the city’s main street, Michigan Avenue. "When I’m out (51) , I basically know what I want to get. I rush in. I buy it. I (52) "
Common wisdom says that guys hate to shop. You can ask generations of men. But people who study shopping say that a number of social, cultural and economic factors are now (53) this "men-hate-to-shop" notion.
" (54) social class, ethnicity, age, men say they hate to shop," says Sharon Zukin, a City University of New York sociology professor. "Yet when you ask them deeper questions, it turns out that they (55) to shop. Men generally like to shop for (56) , music and hardware. But if you ask them about the shopping they do for books or music, they’ll say "Well, that’s not shopping. That’s (57) "
In other words, what men and women call "buying things" and how they approach that task are (58) .
Women will (59) through several 1,000-square-metre stores in search of the perfect party dress Men will wander through 100 Internet sites in search of the (60) digital camcorder.
Women see shopping as a social event. Men see it as a mission or a (61) to be won.
"Men are frequently shopping to win," says Mary Ann McGrath, a marketing professor at Loyola University of Chicago. "They want to get the best deal. They want to get the best one. The last one and if they do that it (62) them happy."
When women shop, "they’re doing it in a way where they want (63) to be very happy," says McGrath. "They’re kind of shopping for love."
In fact, it is in clothing where we see a male-female (64) most clearly. Why, grumble some men, are all male clothes navy, grey, black or brown But would they wear light green and pink
These days, many guys wear a sort of "uniform", says Paco Underhill, author of "Why We Buy", "It’s been hard for them to understand what it means to be fashion-conscious in a business way. It becomes much, much easier if you (65) your range of choices./

A:wander B:go C:walk D:run

How long did the author wander about in the streets before he stopped under a bridge?

A:A day. B:An hour C:All morning D:All afternoon.

? 阅读下面的短文，文中有15处空白，每处空白给出了4个选项，请根据短文的内容从 4个选项中选杆1个最佳答案。

A:wander B:go C:fly D:run

下面的短文有15处空白，请根据短文内容为每处空白确定1个最佳选项。

A:wander B:go C:walk D:run

One night this summer, on my way home from work I decided to see a movie. I knew the theatre would be air-conditioned and I couldn’t face my (1) apartment. Sitting in the theatre I had to (2) the opening between the two tall heads in front of me. I had to keep changing the (3) every time she leaned over to talk to him, (4) he leaned over to kiss her. Why do the Americans display such (5) in a public place I thought the movie would help improve my English, but as it (6) , it was an Italian movie. (7) about an hour I decided to give up the movie and (8) my popcorn. I’ve never understood why they gave me so much popcorn! It tasted pretty good, (9) .With time going by, I understood (10) of the romantic sounding Italians. I just heard the (11) of the popcorn chewed between my teeth. My thought started to (12) . I remembered when I was in South Korea, I (13) to watch a host on TV frequently. He seemed like a good friend to me, until I saw him (14) on TV in New York speaking (15) English instead of perfect Korean. He didn’t (16) have a Korean accent! I felt like I had been betrayed(背叛).When our family moved to the United States six years ago, none of us spoke any English. (17) we had picked up a few words, my mother suggested that we all should practise English at home. Everyone agreed, but our house became terribly  (18) and we all seemed to avoid each other. When we couldn’t avoid seeing each other, our expressions were stiff (僵硬的). Sitting at the dinner table we preferred silence to  (19)  a difficult language. Mother  (20)  to say something in English but it came out all wrong and we all burst into laughter and decided to forget it ! We’ve been speaking Korean at home ever since.

第（12）空应选择（）

A:stop B:wander C:imagine D:fascinate

One night this summer, on my way home from work I decided to see a movie. I knew the theatre would be air-conditioned and I couldn’t face my (1) apartment. Sitting in the theatre I had to (2) the opening between the two tall heads in front of me. I had to keep changing the (3) every time she leaned over to talk to him, (4) he leaned over to kiss her. Why do the Americans display such (5) in a public place I thought the movie would help improve my English, but as it (6) , it was an Italian movie. (7) about an hour I decided to give up the movie and (8) my popcorn. I’ve never understood why they gave me so much popcorn! It tasted pretty good, (9) .With time going by, I understood (10) of the romantic sounding Italians. I just heard the (11) of the popcorn chewed between my teeth. My thought started to (12) . I remembered when I was in South Korea, I (13) to watch a host on TV frequently. He seemed like a good friend to me, until I saw him (14) on TV in New York speaking (15) English instead of perfect Korean. He didn’t (16) have a Korean accent! I felt like I had been betrayed(背叛).When our family moved to the United States six years ago, none of us spoke any English. (17) we had picked up a few words, my mother suggested that we all should practise English at home. Everyone agreed, but our house became terribly  (18) and we all seemed to avoid each other. When we couldn’t avoid seeing each other, our expressions were stiff (僵硬的). Sitting at the dinner table we preferred silence to  (19)  a difficult language. Mother  (20)  to say something in English but it came out all wrong and we all burst into laughter and decided to forget it ! We’ve been speaking Korean at home ever since.

第（12）空应选择（）

A:stop B:wander C:imagine D:fascinate