The implementation of road pricing in London is primarily intended to

A:restrain the capital% traffic growth. B:produce net annual municipal revenues. C:remove on-street parking lots. D:meet ambitious political aims.

The Marketing Mix

Marketing is a total system of business activites designed to plan, price, promote, and distribute want-satisfying products to target markets to achieve organizational objectives. This definition implies that the entire system of business activitiis should be customer-oriented, and a marketing program should start with an idea about a new product and should not end until the customer’s wants are completely satisfied, which may be sometime after the sale is made.
The combination of the four primary elements that comprise a company’s marketing program is termed the marketing mix. The design, implementation, and evaluation of the marketing mix constitute the bulk of a firm’s marketing effort.
The four elements of the marketing mix are.
·Product—Managing the product ingredient includes planning and developing the right goods and/or services to be marketed by the company. Strategic decisions are also needed for changing existing products, adding new ones, and taking other actions that affect the assortment(分类) of products carried. Strategic decisions are also needed regarding branding, packaging, and various other product features.
·Price—Management must determine the right base price for its products. It must then decide on strategies concerning discounts, freight (货运) payments, and many other price-related factors.
·Distribution—Even though marketing intermediaries(中介)— primarily wholesalers and retailers are largely a noncontrollable environmental factor, an executive has considerable latitude when working with them. Management’s responsibility is to select and manage the trade channels through which the products will reach the right market at the right time and develop a distribution system for physically handling and transporting the products through these channels.
·Promotion—Management needs to inform and persuade the market regarding a company’s products. Advertising, personal selling, sales promotion and publicity are the major promotional activities.
The four ingredients in the marketing mix are interrelated; decisions in one area usually affect actions in the others. Each of the four also contains countless variables. A company may market one item or several—related or unrelated. The item may be distributed through wholesalers or directly to retailers, and so on. Ultimately (最后) ,from the multitude of variables, management must select the combination that will best adapt to the environment, satisfy target markets, and still meet marketing and organizational goals.
Which of the following statements is the intended meaning of the last sentence in the second paragraph ______

A:The design, implementation, and evaluation of the marketing mix combine most part of a firm’s marketing effort. B:The bulk of a firm’s marketing effort consists of the design, implementation, and evaluation of the marketing mix. C:The design, implementation, and evaluation of the marketing mix are composed of most part of a firm’s marketing effort. D:The bulk of a firm’s marketing effort makes up the design, implementation, and evaluation of the marketing mix.

Traditional structured analysis techniques focus upon the flow of (36) within a system. Object-oriented analysis emphasizes the building of real-world models. It examines requirements from the perspective of the classes and objects found in the vocabulary of the (37) domain.
Traditional system design method emphasizes the proper and effective structure of a complex system. Object-oriented design method encompasses the process of object-oriented decomposition and a (38) for depicting both logical and physical as well as static and dynamic models of the system under design.
Object-oriented programming is a method of implementation in which programs are organized as cooperative collections of objects, each of which represents an (39) of some class, and whose classes are all members of a hierarchy of classes united via (40) relationships.

(36)是()

A:instance B:example C:existence D:implementation

Traditional structured analysis techniques focus upon the flow of (36) within a system. Object-oriented analysis emphasizes the building of real-world models. It examines requirements from the perspective of the classes and objects found in the vocabulary of the (37) domain.
Traditional system design method emphasizes the proper and effective structure of a complex system. Object-oriented design method encompasses the process of object-oriented decomposition and a (38) for depicting both logical and physical as well as static and dynamic models of the system under design.
Object-oriented programming is a method of implementation in which programs are organized as cooperative collections of objects, each of which represents an (39) of some class, and whose classes are all members of a hierarchy of classes united via (40) relationships.

A:instance B:example C:existence D:implementation

Traditional structured analysis techniques focus upon the flow of  ()  within a system. Object - oriented analysis emphasizes the building of real - world models. It examines requirements from the perspective of the classes and objects found in the vocabulary of the ()  domain.
Traditional system design method emphasizes the proper and effective structure of a complex system. Object -oriented design method encompasses the process of object -oriented decomposition and a  ()  for depicting both logical and physical as well as static and dynamic models of the system under design.
Object - oriented programming is a method of implementation in which programs are organized as cooperative collections of objects, each of which represents an  ()  of some class, and whose classes are all members of a hierarchy of classes united via  ()  relationships.

each of which represents an () of some class

A:instance B:example C:existence D:implementation

Traditional structured analysis techniques focus upon the flow of (71) within a system. Object - oriented analysis emphasizes the building of real - world models. It examines requirements from the perspective of the classes and objects found in the vocabulary of the (72) domain.
Traditional system design method emphasizes the proper and effective structure of a complex system. Object -oriented design method encompasses the process of object -oriented decomposition and a (73) for depicting both logical and physical as well as static and dynamic models of the system under design.
Object - oriented programming is a method of implementation in which programs are organized as cooperative collections of objects, each of which represents an (74) of some class, and whose classes are all members of a hierarchy of classes united via (75) relationships.

74()

A:instance B:example C:existence D:implementation

Traditional structured analysis techniques focus upon the flow of (71) within a system. Object-oriented analysis emphasizes the building of real-world models. It examines requirements from the perspective of the classes and objects found in the vocabulary of the (72) domain. Traditional system design method emphasizes the proper and effective structure of a complex system. Object-oriented design method encompasses the process of object-oriented decomposition and a (73) for depicting both logical and physical as well as static and dynamic models of the system under design. Object-oriented programming is a method of implementation in which programs are organized as cooperative collections of objects, each of which represents an (74) of some class, and whose classes are all members of a hierarchy of classes united via (75) relationships.

(74)处填()。

A:instance B:example C:existence D:implementation

Software architecture reconstruction is an interpretive, interactive, and iterative process including many activities. (1) involves analyzing a system's existing design and implementation artifacts to construct a model of it. The result is used in the following activities to construct a view of the system. The database construction activity converts the (2) contained in the view into a standard format for storage in a database. The (3) activity involves defining and manipulating the information stored in database to reconcile, augment, and establish connections between the elements. Reconstruction consists of two primary activities: (4) and (5). The former provides a mechanism for the user to manipulate architectural elements, and the latter provides facilities for architecture reconstruction.

空白(5)处应选择()

A:pattern definition and recognition B:architecture design and implementation C:system architecture modeling D:dynamic modeling and reconstruction

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